Advice About Websites

Here are just some of the main benefits we've discovered for business websites and why you can't afford to be without one.

Premium Value

It's one of the cheapest and effective forms of advertising. Some studies claim that businesses which have websites attract up to 30% more custom than those without. When you have a website you need to make sure it is visible to all of the major search engines, such as Google, so that people can find you. Its no good just having a website - you need to promote the website and draw people to it, then it becomes as valuable as an advert in the local paper, on radio or TV, but for much less cost.

Unrivalled Flexibility

Websites are adaptable to changes in your business - for instance if you want to offer a seasonal promotion or change your prices, you don't have to print up new publicity - simply alter your website to reflect the changes. No more lengthy waits for the leaflets to arrive from the printers - or extra cost.

Improve Customers Confidence in your Business

You can use your website to explain the benefits of buying from you rather than your competitors, you can show photographs of previous projects, or have testimonials from satisfied customers - you can say much more than a small advert in the paper or Yellow Pages could possibly get across. A professional website says that you take your business more seriously than a cheap or poorly designed site.

Broader Coverage

A website is potentially unlimited advertising which can be accessed either directly through people knowing about your website, or indirectly by people searching for products or services via Google. It isn't limited by geography - people can search for your website throughout the UK and the world.

Compare this coverage with Yellow Pages - for instance a standard 30mm semi-display advert in the South Cumbria edition costs £202 (inc vat) for the year. Say you want to reach customers in North Cumbria as well, that would mean advertising in both editions, which would cost £238 (inc vat) for the year. And so the cost increases with each area you want to cover.

With a website you can cover the whole world or the local area for exactly the same cost.

24/7 Convenience

Whether you're in the office or out on a call your website is always online and working for you, giving people details about your products or services. More people nowadays want to be able to research their buying choices from home, rather than driving from shop to shop. Your website can help your business to stand out from your competitors - ask yourself, how many of your rivals have websites? How much trade could you be gaining from them by having your own site, or how much are you losing because you don't have a site?

Owning a professionally designed and maintained website for your business is much easier and cost effective than ever before with our Pay Monthly Websites. To find out more click here, or to contact us and arrange a free no-obligation consultation click here.